Is Advertising Failing On The Internet?
Techcrunch.com today featured a guest post by Eric Clemons, Professor of Operations and Information Management at The Wharton School of the University of Pennsylvania entitled "Why Advertising Is...
View ArticleWhy You Absolutely Must Get Twitter’s Unique Selling Proposition (USP)
I have mentioned social media sensation Twitter, originally billed as a so-called "micro-blogging" service, in a number of posts over the last year, and by now there is almost no way that you haven’t...
View ArticleHow Wrong Is Rupert Murdoch To Think Old Media + Pay Wall = The Answer? Very.
Rupert Murdoch in a speech he gave in China entitled The All-You-Can-Consume-For-Free Internet Era Is Over recently said a lot of “not-very-nice” things about the Internet and Internet related...
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